Global strategic Planning Assignment Example | Topics and Well Written Essays - 750 words

Global strategic Planning - Assignment Example McDonald’s outlets are also located on national highways and other prominent roadside locations. McDonald’s set foot on Indian soil by inking a joint venture with two domestic companies; Hardcastle Restaurants Private Ltd. (HRPL) and Connaught Plaza Restaurants Private Ltd. (CPRP). HRPL has been awarded a Development Licensee status by McDonald’s and is responsible for spearheading the fast food chain’s business operations in West and South India. Meanwhile, McDonald’s joint venture with CPRP is responsible for developing business in North and East India (McDonald’s.com, 2014). Since its entry 18 years ago, McDonald’s has grown by leaps and bounds in the country. It has fueled its expansion plans by offering franchises to financially robust companies that promise long-term sustainable development of its business. McDonald’s entered India in the mid 1990s. The company ran into rough weather as ingesting beef, one of the key ingredients in McDonald’s burgers, violated the religious beliefs of Hindus. There was an anti-McDonald’s sentiment in the country. McDonald’s was seen as a company that promoted alien culture in India (Kulkarni & Lassar, 2009). The row continued for a long time. A class action lawsuit was filed against McDonald’s alleging that the company deceived Indian consumers by lacing its products with beef (The Times of India, 2001). The fast food chain responded to the local requirements and removed beef from its menu. People were allowed to visit and inspect the company’s kitchen to be sure that there was no beef. Till date, McDonald’s does not offer any pork or beef item in India. The company respects the traditional Indian culture and has separated the procurement, cooking and serving of vegetarian and non-vegetarian food items in the country (Newcomb, 2012). McDonald’s

International business Essay Example | Topics and Well Written Essays - 2250 words - 2

International business - Essay Example There is need for increased globalization since there are many benefits associated with it that ought to be fully utilized for common good of all nations in the world. Thus, the problem is that there is no much globalization for countries to effectively utilize these advantages that accrue to it. As countries, continue to interact and integrate their economies, the dividing walls of hostility that separate trade between countries are broken. This results to free trade where goods and services are exchanged freely across the borders of countries involved with minimal restrictions from the relevant authorities and agencies. Free trade necessitates countries to specialize in the production of only the goods and services, which they have a comparative advantage over the other nation probably because of better resource endowment or other factors that make them to be best suited. Specialization leads to production of goods of high quality since most of the resources are channelled towards production of a specific good and repeated production of the same product is likely to lead to improved quality. Specialization is also associated with incurring of less cost of production which is translated to the final price presented to consumers hence it makes products to be cheaper. Globalization results to movement of labourers from one nation to another without incurring heavy costs that are normally associated with migration and without spending a lot of time (United Nations & Ocampo, 2002 p. 73). Free movement of workers is beneficial to workers since it provides employment opportunities that are not available in the home country hence making them to be economically stable. The workers in turn contribute to economic growths of their home countries when they repatriate back their savings in form of investments and other income generating ventures. The host countries benefit from the services of the foreign workers which are not locally available